Alicia Kranjc
PM w/ design engineering background

Senior PM, Design Buff & Part-time photographer

About Alicia


Experienced Product Leader, Design Enthusiast, and Part-time Photographer


šŸ‘‹šŸ» Hi! Iā€™m Alicia - a Product Leader with a design engineering background and a passion for building user-centric products. Currently, Iā€™m focused on applying my skillset to building AI technical documentation tools for developer relations teams at Spanning Labs.

šŸ”¬ Building products has been my obsession ever since my first product design class at Northwestern 10+ years ago. When I found Product Management shortly afterward, I knew it was the perfect combination of design thinking, cross-team collaboration, and pushing technical boundaries.

For the past 7 years I've built out B2B šŸ— construction productivity (@PlanGrid, @Autodesk) and šŸ„ healthcare technology (@NowPow) solutions across web and mobile platforms. Working with teams around the United States and around the world, we've built products that solve real-world problems such as equitable healthcare access and reduction of waste and re-work on mega-projects.

šŸ” As a Chicago native in search of more consistent weather and easier mountain access, I embarked on a journey 5 years ago to my new home, San Francisco.

When Iā€™m not busy interviewing customers, building wireframes & analytics dashboards, or collaborating with design and engineering teams, you can find me wandering around San Francisco taking photos with my film camera šŸ“ø or training for my next triathlon šŸƒšŸ¼ā€ā™€ļø.